5 Quick Steps for Tourism Businesses to Make the Most of the Summer Travel Season

By Josh Walker
This year, Americans will for the first time spend more than $1 trillion on direct travel expenses, and about two-thirds of that jaw-dropping sum will be spent on leisure travel. Since this week is National Travel Week, and as we are nearing the peak of leisure travel in the U.S. in the form of the summer vacation, we’re turning our attention to summer travelers. Today we’ll be taking you through some best practices for attracting summer travelers to your business via digital media.

Full-screen Social Media Ads: Facebook Canvas Ads

Facebook is kind of like the shopping mall of social media. There is a little bit of everything for everyone, filled with promotions and contests with spaces to hang out with your core group of friends. It is also a bit passé. Don’t get me wrong – most everyone still goes. In fact, 79 percent of U.S. internet-using adults use Facebook, far ahead of the second, Instagram, which clocks in at 32 percent.

CJRW@SXSWi: Day Five Highlights

It's CJRW's final day of SXSWi 2017. It was another great day of learning and enjoying the sights and sounds of SXSW.

CJRW@SXSWi: Day Three Highlights

It was another busy day in Austin, TX for the CJRW team. Sessions that featured the likes of Guy Kawasaki, Q&A panels with Mark Cuban, and topics like bots and so much more.

CJRW@SXSWi: Day One Highlights

Day One of SXSW 2017 was one for the books. From opening remarks by Hugh Forrest and Corey Booker to a live Q&A with Gary Vaynerchuk, from talks on Innovation to Maker Spaces to doing business in Cuba, we have definitely covered some ground.

A Special Holiday Greeting from the CJRW Family

We wish you a joyous Holiday Season and a New Year filled with happiness. We are deeply thankful for your loyalty and friendship throughout the year, and sincerely appreciate the confidence and trust you place in us.

Joslin Named President of CJRW

Darin Gray, chairman and CEO of CJRW, announced today that Jill Joslin has been named president of the Little Rock marketing and communications firm.

Analytics in the Outfield: How Social Media, Baseball, and Business Play the Same Game

By Paul Hughes
Have you ever heard of the game where you go on Wikipedia, think of two seemingly unrelated terms, and see how long it takes you to get from the first to the second by clicking only one hyperlink on each page you visit? If not, you’d be surprised how quickly you can get from “Bill Gates” to “grilled cheese sandwich” or from “Barry Bonds” to “molecular biology.” Try it.