Everyone Can Advertise On Instagram. Here’s How You Can Do It.

Everyone can advertise on Instagram! But, it can be a bit complicated. CJRW participated in beta test groups for a few different clients and has seen GREAT results. However, businesses have to jump through a few hoops to get started.

The Arkansas Department of Parks and Tourism and CJRW: Millions Reached With New Social Media Strategies

Pinterest and Twitter approached the Arkansas Department of Parks and Tourism to participate in beta test groups for promoted pins
and embedded video ads, respectively. In addition to the beta group opportunity, CJRW proposed leveraging a partnership with P. Allen Smith to develop a unique national blogger engagement campaign. Utilizing research and experience with different social media and content distribution methods, CJRW developed platform-specific social media plans for the Department to achieve campaign objectives.

To Rebrand or Not to Rebrand? (pt. 1 of 3)

By Bryce Harrison
Whether you’re a small business or a large corporation, it’s not always easy to take a good hard, objective look at your brand identity. As professionals, we often become attached to our own trademarks, colors and especially our logos.

Meet the 2015 CJRW Interns

As part of a long-standing tradition, CJRW took four interns under its wing this summer for the Ronald A. Robinson Intern Program. With Ron Robinson as our agency’s first-ever college intern, and now a retired former chairman and CEO, it’s easy to see the enormous opportunities that lie ahead for each CJRW intern.

What Businesses Need To Know About Snapchat

“I used to be with it, but then they changed what ‘it’ was, and now what I’m with isn’t it. And what’s ‘it’ seems weird and scary to me.” Grandpa Simpson

Meet CJRW: Bryce Harrison, Art Director

Meet Bryce Harrison, art director out of our Northwest Arkansas office. When he isn’t running around and exploring The Natural State, he is producing award-winning creative for a number of different clients.

Communication Matters: Five Essentials for a Public Relations Strategy

What do you expect from your public relations plan? Or, do you even have a public relations plan? And, if you do, how do you know it is properly structured to deliver results? In our latest installment of Communication Matters, Richard McKeown goes over five essentials for a public relations strategy.

Annie Holman: Leadership Arkansas Class IX Experience

By Annie Holman
The closest I’ve come to attending an educational summer camp since my stint at Arkansas Girls State in 1999 is the retreat that made up the Leadership Arkansas Class IX inaugural session. It’s amazing the quick friendships you can make when there’s a hospitality suite.