Growth in its client base and increasing demand for interactive services has prompted CJRW to expand its professional staff and announce promotions within the agency’s Digital Division.
Economists have been talking about the emerging buying power of Millennials for sometime now, and businesses are starting to pay more and more attention to this generation as their target consumer. However, some business leaders have questions about exactly what drives Millennials. We have created this handy infographic to simplify the understanding process.
In our latest installation of Communication Matters, Richard McKeown describes how you can win your presentation in the Q & A section. Many presenters may not think they need to prepare to think about the Q & A section, but preparing for the Q & A section could help you win the presentation. Watch this video to learn more!
In one of our first sessions of SXSWi 2015, Dan Hachen and Felix Morgan from HeyHuman dropped some truth on us about how the three big trends – the Internet, social media, and mobile – affect the human brain and, more importantly, how marketers need to change their communications with potential consumers. Just a light subject to start things off. In this recap post, we will hit on the key takeaways from their presentation.
The annual South-by-Southwest Interactive (SXSWi) conference in Austin draws thousands of tech industry workers and insiders, as well as loads of marketers and communications professionals. CJRW's team was on hand to learn the latest on digital trends impacting the marketing efforts of industries and brands around the world.
Did you notice that once you changed your relationship status on Facebook from “in a relationship” to “engaged” ads for wedding dresses, invitations, and other wedding paraphernalia flooded your newsfeed? Sorta creepy, right? Here’s why that’s happening: social media platforms take data you provide and also extrapolate data from your behavior patterns, then serve it up to businesses that target tailored ads to you. Targeted social media ads get marketers excited about delivering specific content to specific audiences.