Digital Insights Specialist
Paul joined CJRW in 2016. He is responsible for all reporting of social media and digital analytics to clients. In addition to his monthly reporting duties, Paul provides audience segmentation research for new client campaigns and places, optimizes and monitors all social media and paid search ad campaigns. Paul is experienced with many digital analytics software programs, such as Facebook Business Manager, Sprout Social, Spredfast Intelligence, Hootsuite, Chartbeat, CrowdTangle and Google Analytics. Paul is a native of Southern California, but his real home since he was three years old has been Arkansas, having been raised in Conway and moving to Little Rock a few years ago. Paul is an total sports nerd and crossed off a bucket list item in 2016: witnessing a Chicago Cubs World Series win.