Create a brand identity
Delta Dirt Distillery is an Arkansas-based company that makes vodka, gin and bourbon products — all made with products from a farm in Phillips County that has been in the Williams family for generations. But in terms of branding, all they had was a name.
For a lot of agencies, this might be when you’d get all your creatives together, throw them in a room with a couple of pizzas and beers and let them fight it out. A couple of hours later, you get 3-4 mockups and BOOM — you’ve got some branding, baby!
But that’s not how we roll.